Tamotsu Fujii “A KA RI”

This book took almost a year until it reached Europe, but now it leaves a strong impression on those who have had already the opportunity to see it. Recently Markus my local photo book dealer told me that this book is doing very well and just yesterday a friend from France praised the quality of the photographs published in “A KA RI” by Tamotsu Fujii.Most will not have heard the name of the photographer before, since his work is rarely exhibited or published outside Japan. However in Japan Tamotsu Fujii is well known as a commercial photographer who did advertising photography for major companies like JR East (Japan Railway) or Suntory. Fujii won amongst others the ACC (All Japan Radio and Television Commercial Confederation) Award, Japan’s most prestigious advertising award for commercials, and in 2003 he received the Tokyo Art Directors Club (ACC) award for his Muji campain.

Tamotsu Fujii: Muji advertisement
Tamotsu Fujii for Muji
[I have only seen the Muji poster on the web yet, but if someone has one left over at home, don’t hesitate to send it to me :-).]
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